Energizing communities with Xcel Energy
- Corporate social responsibility
- Employee giving
- Employee volunteering
- Grant management & grant making
- Corporations
- Energy
- Corporate Social Responsibility
The LGBTQ Victory Fund partnered with Social Driver and Bonterra Donor Engagement's Development and Digital solutions (formerly EveryAction) to revamp their website and processes and support a digital marketing and fundraising campaign that aimed to increase support for LGBTQ+ candidates in the 2020 elections. By utilizing targeted digital advertising, personalized email communications, and a user-friendly donation platform, the campaign was able to reach and engage a diverse audience of supporters and donors. The Victory Fund's partnership with Social Driver and Bonterra Development and Digital highlights the importance of utilizing data-driven and personalized digital strategies to engage supporters and drive fundraising efforts.