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Ep. 30: Data-driven email marketing programs

Every nonprofit wants to get the most out of their email marketing program—and using data to drive your decisions is one way to do that. Here are three ways nonprofit fundraising expert John Ryan recommends to ensure you're collecting, understanding, and utilizing your data to help you raise more money and advance your mission.

Watch Ep. 30: Running a data-driven email marketing program on YouTube.

Please note: This vodcast was originally produced by EveryAction, now a Bonterra solution. As a result, it features outdated branding, and you may hear references to products that have been renamed.

    Donor Engagement
  • Video
  • Nonprofits
  • Digital communications & marketing
  • Fundraising ideas