Some nonprofits are blazing a new trail in the world of sustainer programs: monthly-first giving. Sustainer programs are smart investments for nonprofits of all sizes who want to build long-term relationships with donors, raise more money, and do it all efficiently and reliably — but how do you communicate this strategy clearly to your donors? Our friend Hannah Leigh-Brown of Interactive Strategies clued us in.
Please note: This vodcast was originally produced by EveryAction, now a Bonterra solution. As a result, it features outdated branding, and you may hear references to products that have been renamed.