Skip to content
We are now Bonterra

Ep. 2: Optimize reporting with stable segments

How can my nonprofit analyze our segments to figure out how well our audiences are responding to our fundraising campaigns?

This year, nonprofit fundraisers can raise more for the mission by using last year’s reporting to learn about how donors are responding. In this episode, nonprofit fundraising expert Rob Winikates explains what using stable segments in your reporting can teach you about your donors, and how to apply what you’ve learned.

Watch Ep. 2: Optimized reporting with stable segments on YouTube.

Please note: This vodcast was originally produced by EveryAction, now a Bonterra solution. As a result, it features outdated branding, and you may hear references to products that have been renamed.

    Donor Engagement
  • Video
  • Nonprofits
  • Digital communications & marketing
  • Fundraising ideas