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Building legacy: Planned giving conversations

Speaker: Lori Kranczer, Founder and CEO of Link Elevating Philanthropy (formerly Everyday Planned Giving)

Have you wanted to include legacy giving into your program and are getting stuck on how to have the legacy conversation?

Join us as legacy giving expert Lori Kranczer demystifies planned giving and goes through the parameters of a successful legacy conversation, including selecting the right donors to speak with, how to have a value-based conversation and address objections, and matching the right gift option with each donor.

You’ll come away with the confidence to have a legacy conversation and action items to grow your program.

Watch Building legacy: Your organization’s guide to planned giving conversations on YouTube.

Please note: This webinar was originally produced by Network for Good, now a Bonterra solution. As a result, it features outdated branding, and you may hear references to products that have been renamed.

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