Building legacy: Planned giving conversations
Speaker: Lori Kranczer, Founder and CEO of Link Elevating Philanthropy (formerly Everyday Planned Giving)
Have you wanted to include legacy giving into your program and are getting stuck on how to have the legacy conversation?
Join us as legacy giving expert Lori Kranczer demystifies planned giving and goes through the parameters of a successful legacy conversation, including selecting the right donors to speak with, how to have a value-based conversation and address objections, and matching the right gift option with each donor.
You’ll come away with the confidence to have a legacy conversation and action items to grow your program.
