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Removing silos with engagement architecture

Featuring ParsonsTKO CEO Tony Kopetchny.

Your donors are not one-dimensional people, and your engagement strategy shouldn’t be either. We held an exclusive Q&A with ParsonsTKO CEO, Tony Kopetchny, to hear about the Engagement Architecture methodology, and what results you can expect as your architecture matures.

Watch this 45-minute interactive interview to learn:

  • How to build a unified, multi-dimensional donor engagement strategy
  • The Engagement Architecture methodology and its top use cases
  • Tips to get your organization's leadership on board
  • What your next steps should be to work toward unified donor engagement
Watch Removing silos with the engagement architecture methodology on YouTube.

Please note: This webinar was originally produced by EveryAction, now a Bonterra solution. As a result, it features outdated branding, and you may hear references to products that have been renamed.

    Donor Engagement
  • Webinar
  • Nonprofits
  • Digital communications & marketing
  • Fundraising ideas