How to write engaging emails for GivingTuesday
Speaker: Vanessa Chase Lockshin, The Storytelling Nonprofit
Given up on GivingTuesday? Not after this session!
Storytelling expert, Vanessa Chase Lockshin will inspire you and inform you how to write emails that actually drive donations.
You’ll learn:
- How to build a narrative arc for your GivingTuesday campaign that engages supporters and creates campaign momentum.
- What kinds of stories stand out in your donors’ inboxes on GivingTuesday.
- Easy-to-implement writing tips to make your emails shine even if you’re not a writer.
