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How to write engaging emails for GivingTuesday

Speaker: Vanessa Chase Lockshin, The Storytelling Nonprofit

Given up on GivingTuesday? Not after this session!

Storytelling expert, Vanessa Chase Lockshin will inspire you and inform you how to write emails that actually drive donations.

You’ll learn:

  • How to build a narrative arc for your GivingTuesday campaign that engages supporters and creates campaign momentum.
  • What kinds of stories stand out in your donors’ inboxes on GivingTuesday.
  • Easy-to-implement writing tips to make your emails shine even if you’re not a writer.
Watch How to write the most engaging emails for GivingTuesday on YouTube.

Please note: This webinar was originally produced by Network for Good, now a Bonterra solution. As a result, it features outdated branding, and you may hear references to products that have been renamed.

    Guided Fundraising
  • Webinar
  • Nonprofits
  • Digital communications & marketing
  • Fundraising ideas